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A4A Launches ‘Red, Flight and Blue’ Campaign Highlighting Airline Benefits for Servicemembers

April 30, 2024

Today, Airlines for America (A4A) – the industry trade organization representing the leading U.S. airlines – is launching a “Red, Flight and Blue” campaign highlighting the various benefits our carriers offer members of the military and their families.

“Our carriers are extremely grateful for the contributions and sacrifices of servicemembers as well as their families,” Rebecca Spicer, A4A Senior Vice President of Communications said. “That’s why U.S. airlines offer a range of benefits such as free baggage, priority boarding and reduced fares to members of the military as a token of our appreciation.”

A4A’s “Red, Flight and Blue” Campaign will be a multifaceted campaign to celebrate members of the military and raise awareness of the benefits that U.S. airlines offer to them every day. Several new resources will be available including an infographic, video, and website; Additionally, information will be disseminated through blog posts, newsletters, social media and other channels.

A4A carriers are also competitive on a variety of other benefits and discounts to servicemembers, which can be found on each airline’s website. All members of the military are encouraged to take advantage of these benefits and visit airlines.org/red-flight-and-blue to find more information on what each carrier offers. 

In addition to spotlighting benefits airline’s offer service members, airlines.org/red-flight-and-blue will also feature servicemember related news from our carriers and job opportunities for veterans and reserve members.